https://www.kailaquesada.com/home daily 1.0 2023-05-18 https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512581230280-MTZ7FUO5F2SIPF6F8B9T/Events+Calendar+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1513882743435-AOXYO7CPS5RGKI2I4IBF/6+key+user+needs.png Work - Six Key User Needs:   COMFORT, CONTROL, AUTHENTICITY, FEELING VALUED, CONSISTENCY, CUSTOMIZATION https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512580943730-2QMMQSKVY10PFHPUR5IB/Landing+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512581206268-G6ZG707JXG00M0H3Z819/Events+Main+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512582870051-CZ9G8FOFQVQMSQ71I4MK/Moxy+Coasters.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512581820531-ZZ88TQQ4JLUWHGKMI0SD/Event+Confirmation+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509119790273-X88HD84VF5VJ09E9EHMY/Screen+Shot+2017-10-27+at+10.56.07+AM.png Work - Our solution includes two components: Moxy Business, a new room type designed specifically to meet the needs of young business travelers. Moxy Local, a web and service-based experience designed to connect users with local food and social opportunities. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512583886514-IS04YX1VT9G15QHE8ELR/storyboard18.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512583712397-T2P2N64BO9DUJ33R1DYP/Review+Detail+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515421639799-HMYDSMUU82ZLGGOW3Z4Z/B%26W+mock+up+Moxy+Copy.png Work - Role: Lead Project Manager, Researcher, UX Designer, Visual Designer Deliverables: Mobile-friendly, high-fidelity prototype, concept storyboards Design Team: Jordan Moravi, Mark Pragides, Kaila Quesada Time Frame: 2 wee https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512578115010-U3X68RJVNLMJNPUHYBN7/storyboard04.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512513652621-RFN5W0RHLAWD5WUNFYSY/Lauren.jpg Work - Lauren, 27 Lauren https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509114515325-SAT3S6R2NEKT7NW520ID/IMG_4819+%281%29.JPG Work - Concept Evaluation Matrix We each acted as one of our personas and rated the concepts on a scale from 1 to 5 based on how well each idea would address our users needs. We followed the same process using business needs as criteria. The numbers were totaled up and we eliminated concepts that didn't score well. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512580069192-4Z4K3S6RSY6VO8K4GP1N/Moxy+mobile+screen+1.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512581758873-H51G26EYBUJQ9B9NCQZ6/Event+Detail+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512578137463-C9F44DC04CW9R4EREQZR/Moxy+Text+Screen.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512577755710-C0PUJB0CNG832D9KYBVA/storyboard02.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512582996886-98YSEKAQ398KBPAK3IXY/storyboard13.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515422389234-T4EVEY73U24C4R9LJHE9/dan-gold-105699.jpg Work - If I was able to move forward with this project, I would: + Add authentic, local restaurant outlets to Moxy’s hotel spaces. + Conduct more in-depth user testing that could prove valuable in optimizing usability of the newly created interfaces. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512580579513-Z6H0T6MYRCDISFJM9VS6/Login+Screen.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512580093093-8J2F2TLERIAWXCO48K34/Moxy+mobile+screen+2.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512580509079-ZRP0R2FFR3XT9X8WHRC1/storyboard09.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515633120335-RQEWLPEDKK3J5H33H4I8/Moxy+with+Background+and+Color.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512579252433-YL596IZP04M648NSYZCX/Moxy+Business+Landing+Page.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512512076756-IRENIOGN53MQH6AKQR27/Screen+Shot+2017-12-05+at+4.09.37+PM.png Work - Steven, 30 Occupation: Consultant Travels for Work: Once a month Key Attributes: Social, doesn't trust hotel staff to make recommendations, good at going with the flow Needs: Local experiences, social outlet after work, reliable source to find restaurants, bars, and other experiences https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512584132728-N2LTXB8EOT8KXK967VTS/storyboard20.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1513881740036-1SQ51Q1K48PUGVG3AOTK/Moxy+Survey+Infographic.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512490254423-GERXHJ03D420GRLSIAZX/Copy+of+IMG_4788.JPG Work - We observed hotel communal spaces and took stock of guest behavior & interactions https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509113801719-SBV5J6G2VQLVWFAOVUHW/IMG_4798+%281%29.JPG Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512583867446-2LJ97VVNSC1H4SH7YVQH/storyboard16.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1508971013307-FJZPVAU4GJZP9UPJ2I2Y/Strategy+3.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509031695400-Q9P4S256ZFKG6FWTQ82X/Strategy+4.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1508958399905-JGVY41BH4OA41HH4QT37/Screen+Shot+2017-10-25+at+2.00.13+PM.png Work - Users highlighted the disorienting visual design, particularly the background grid. MCA Store landing page https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1508958366234-6GQWQVSPILJCW3PNL5YB/Screen+Shot+2017-10-25+at+2.03.26+PM.png Work - Users were confused by the creative navigation categories and two navigation menus fighting for attention. Product page and drop down naviagtion https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509028429374-9FO6UKREG29HVKTGENZ5/Strategy+5.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509028375329-IC008U6W0EY270KL6VS7/strategy+1.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509029528457-362EABKPJMYUB3X82E8J/Strategy+6.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515420318836-4O5HG4H7T4D9GL1DTYEO/Screen+Shot+2017-10-23+at+3.40.36+PM.png Work - Solutions should: Create a clear and enjoyable browsing experience and reflect the museum's commitment to innovation and providing a platform for artists. Highlight the store's unique inventory, promote membership, and connect people with the museum. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515197792988-MFATIC6NTGC9MC9TURHX/MCA+Black+Minimal+Mockup.png Work - Role: Researcher, Information Architect, UX Designer, Visual Designer Deliverable: Medium-fidelity wireframe prototype, high-fidelity mockup Time Frame: 2 weeks https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515420023651-7KYTU3XMJP0P5IGA1AU3/MCA+Cover+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1508959256668-QB7LR5F40FTMLB8LFD98/image-asset.jpeg Work - Store Observations I noticed shoppers spent a great deal of time browsing and seemed to enjoy the tactile experience of choosing items to purchase. Each person I spoke with pointed to the store's unique merchandise as their reason for shopping there.   https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1508969862580-4ZJM5XL5JNOBYV787KVP/Strategy+2.png Work Images featured in prototype are taken from the MCA's website. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509037750454-3HKZBXRSMQBK3AEO7YTO/B%26W+mock+up.png Work - If I had more time I would... + Push the museum-online store relationship a bit further and create more robust informational pages about the artists. + Continue to explore ways of mimicking the experience of in-store browsing, which is an interesting topic as e-commerce continues to compete with brick & mortar. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192487477-OYORVGIZRR7LTHKCSQ2M/Collab+Room+Dropbox+login.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192488961-DTHCKRGMF6XVSG6Z6XKO/Collab+Room+Drop+Box.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192494690-R37F6AA9EREY0JIQB9H0/Collab+Room+Video+Chat.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192493555-ZMPRR67QJJ03I35XOS4T/Collab+Room+Chat.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192478769-3E88UDGD2NKFOTR6OII2/Inbox-+Collab+Room+.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515125182480-5XQ877MODRLVBXFACKE0/Affinity+maps.jpg Work - Analysis After completing the research phase we had hundreds of pertinent user quotes. We distilled our data through affinity mapping and arrived at several key insights. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515082170275-LRJZQC2GXRCFZOVG1QT8/Waaves+Function+Infographic.png Work - Collab Room Key Features: Screen share allows users to see collaborator's Digital Audio Workspace (DAW) and provide real time feedback Waaves' High-quality audio allows users to record collaborator's music through their DAW. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515012310391-6NDO8PYHD0ZG1HSOX7N4/Data+Vizs.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515189668213-KNEP9K2RNTA0S4GG8TAA/Med+Fi+Collab+Room.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512609299209-W4U008DNNES9D1C5XX2N/IMG_4958.JPG Work - Design Studio with the client After presenting our research and design objectives, I facilitated a rapid concept ideation session with the clients. Having the Waaves team's knowledge and insights was crucial for developing design concepts. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1513010090276-4BMK34XJKD738X9WPLNI/New+Deliverables+Image.png Work - Role: Project Lead, Researcher, UX Designer, UI Designer Deliverables: High-fidelity prototype, revised style guide Team: Bianca High, Jordan Moravi, Kaila Quesada Time Frame: 3.5 Weeks https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515432125513-YFDKZOWLSBN8OUR9SDWC/Profil+Page+mockup.jpg Work - Introduce social component in Waaves version 2.0 During research, it was clear that people enjoy collaborating because it allows them to share perspectives, skills, and tastes with other musicians. So why not capitalize on that desire and allow users to connect with musicians around the world? In addition to adding value to users, a social network component will generate exposure for Waaves and increase usership.     https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515093881767-GSPSHH4NJJXJK9BQR00T/Design+Objectives.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515632399204-A6T0N2BM317BGIIKJTUB/Waaves+Portfolio+Banner+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515121354581-RMQT7Y0GL307VXNJKNZX/Oboarding+Process.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512621169449-2OKV0H2GK1D65PZD3KRB/Collab+Room+Hover+Labels.png Work - Hover state labels aid learnability The majority of our user test participants asked for hover labels https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515119326179-YIIAVU3W69YB19R0NMYF/Screen+Shot+2017-11-29+at+9.39.32+AM.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515195730508-1HO5ZK3CB5R0458ROMKH/Low+Fi+Collab+Room-2.jpg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515100675638-2HE17FTNP5MQD89BI18V/Black+macbook+mockup.png Work - Solution 1. Revised brand identity 2. Streamlined onboarding process 3. Intuitive Collab Room https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515018657538-AI8W7U0P6FEKKTSUY2F4/User+Interview+Infographic.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515196528479-JNM7OPDJV27HAQAF6KV3/Style+Guide+v2.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1512619193506-9VQ4R13Z0L6DBF8E75RR/Collab+Room+Comparison.png Work Left - Waaves Beta, Right - Redesigned Collab Room https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192046653-BDHH3STD5Z3YUMVD77G3/Collab+room+Add+User.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192028330-5KWTG0B02XSESTK4NSOO/My+Collabs-+Collab+Room+.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192068814-891Z2FECGUO3I935T10T/Collab+Room+with+Screen+Share+Options.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192075073-0DVBX47EUFUNWE74TZHY/Collab+Room+with+DAW.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515192252976-5MIL96ODKOAAEGJA4XCM/Collab+Room+with+Audio+Pop+Up.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515631531277-PF6A2W22Q283GT47CJEJ/Screen+Shot+2017-11-02+at+2.56.54+PM.png Work Provide hand-held menus so customers can prepare for ordering process Use order slips to speed up process and limit bottleneck Promote reusAbowls by moving them to the chopping & dressing station and creating a rewards system for reusAbowl users Eliminate one chopping station to make room for another payment station, eliminating crowding   https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515622243411-M1S2GG94BAUN2GX27QJ4/order+card-build+your+own+salad+.png Work Paper order cards provide the user with an added degree of control over their ordering process and give them another chance to consider their options. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515610206435-KN5Q2DU0CSWU7YJ9FW2W/Testing+Feedback.jpg Work - User Feedback: Users liked the streamlined process They preferred getting their salad after payment rather than before The build your own salad options weren’t clear on our original menu form They asked for more continuity between the hand-held menu and large menu boards https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515607381322-FDKOWZX606P5SNL92QE7/ideation+1.jpeg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515607584758-EP0E5LLQXZQR11ULXMTY/Ideation+2.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515607624169-R596VJRCLS2RYNAWXYXK/Ideation+3.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515606545624-S05SGVDE9GJB26EPNU67/Insights.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515610791694-75YKIO61XHILC5POD7RP/Screen+Shot+2017-11-02+at+10.32.13+AM.png Work 1. Integrate rewards system with existing mobile app 2. User testing for reusable bowl rewards program 3. Change outdoor signage, marketing materials, etc to emphasize local and organic message   https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515598678138-SNZ6416NLBAGZYUQPVZT/5QsMNMemSrqhSiLptd%2BH%25Q.jpg Work - Restaurant Observations We conducted interviews and observation at three of Just Salad's Chicago locations, focusing on user's decisions and emotional response to the restaurant's ordering process. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515609845556-D0DXZ188D0VKUA4R5T5Q/hbVM0k65Rz6WmLUWoIVkOQ.jpg Work In order to test our concepts, we created a mock up of the restaurant with our redesigned user flow. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515610534683-HHTDY2IWD9MT5YOS4T20/fullsizeoutput_18f1+%281%29.jpeg Work Our MVP was a low-fidelity mockup of the hand-held menu, designed to aid learnability and make users feel more confident during the ordering process. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515620752449-NITBV3D7Q0GV7H3QQHJ7/Observation+Infographic+White.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515608208494-BKEHRN4589M3IUT1Q0XE/Service+Blueprint.jpg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515625616307-VF3SSSYNAWO20RXGCRND/JS+Portfolio+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515527779531-089WUBC11378Y0OZ51TS/Paper-Brand-Isometric-Presentation-Mockup.png Work - Role: Researcher, Prototype Developer, Visual Designer Deliverables: Service blueprint, print mockups Design Team: Bert Tisch, Kaila Quesada Time Frame: 1 week https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515598606026-OX2CQIGK0EW2AQMB16QP/GuAYvJIlReW1InqAM143aA.jpg Work - User Interviews I travelled through the line with a user to gain an understanding of her experience, followed by several more in-depth interviews with other users.   https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515622121857-7RFHOVHSEIDCSOSUV7LF/Brochure+Front%403x.png Work Our main strategy to improve learnability and make our users feel more confident was to provide reusable hand-held menus so that users know what to expect before its time to order. This would also help eliminate bottlenecks from forming at the beginning of the salad making counter. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515624126763-1AP0BDTX4WRKLQ27OTJ6/barcode+prototype.png Work In an effort to further incentivize the use of reusable bowls, we designed a loyalty program where customers can register their bowls and track the number of uses to receive rewards. This program meets business needs by creating more repeat customers. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515603425528-C386IN50FZ6R6NO0H88H/Empathy+map+1.jpg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516048294404-POQ6M96LSAYZ9ULSHBOX/lewis-wilson-413627.jpg Work - Solutions should help users 1. Plan their gardens 2. Care for their gardens 3. Maintain the motivation to care for their gardens https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516048201566-XE4BX40BNZ4W9W7SR3ZS/Insights.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515789801310-8CEY71FQPWYZ2B0KXN8M/Garden+Hero+Portfolio+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516073808988-FCBGVM1EY6N0YHGO5W4W/Teach+Me+images.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516073698347-0AKIE3HD6W2XFRYI0FQT/My+garden+screens.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516073988971-Y99O0INMB5F029ZV01ST/TO-Do+feature.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515867477227-RKW8YVAT0NZ7P4U8XG5K/Low+Fi+Wireframes.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516074876553-4TN6RWM8RRBNPQFGKKIW/maarten-van-den-heuvel-239204.jpg Work - User Testing Due to the one-week timeframe of this project I was not able to conduct user testing on my final prototype. So if I were to revisit Garden Hero, user testing would be my first priority. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516071362473-3MPOHUKM699M1VXTOVD5/Garden+Hero+Mockup.png Work - Role: Researcher, Information Architect, UX Designer, UI Designer Deliverable: Medium-fidelity wireframes and prototype Time Frame: 1 week https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516073899752-BNCZGLDKRI5XSBJTHGUM/Plant+Profiles+Images.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625242202781-HMUKOAUEVFXL3082FO8B/Account+Fields.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625179897644-U72HM1CT7EKXXLZ65WO0/Metro+Add+%26+Remove+Accounts.png Work - Role: Product Design Lead Deliverables: Recommended feature requirements, high-fidelity prototype Time Frame: Three 2-week sprints https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625239262665-0HC156NKQNVCD27XU916/Page+Click+Through.gif Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625243107135-K6DZMX69C9Z8S1GZWKSX/Account+Page.gif Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625184358892-FQO576QB2J0ZU2SJIQPJ/Current+Process+Flow.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625249167753-EXYVNS0VBJ4JVE12RWMG/Desktop+-+1.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625249167447-U9SCJ0GE60U4JPI0YJGF/Desktop+-+2.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625249166443-7E3MQVTH9XZJ2HXAUTDN/Desktop+-+4.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625249167099-JIU32YQNCMJIUCIU1V8Y/Desktop+-+3.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625249166399-5XNBY546CPCEV5GBTPG9/Desktop+-+5.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625181074910-XGDE22SMRQY5QMSG3FRF/Old+Metro+2.png Work This is the landing page of the legacy Metro Reports application. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625188269003-4OX6HY64RVUL91Y7378C/Proposed+User+Flow.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625584763758-GTD1NVRMP3JP4BB73C8Z/Metro+Portal+Cover+Photo.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625239797110-T8TZJ1F3UB881J45YX9Q/Account+Index.gif Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625251060634-EKJDSM65F6ZEKFS461SG/Upload+Files.gif Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1626443140556-2NLM62EGA1TNBH5FSWPW/Files+Index.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625256069661-0KD4KKY8V6N3RMEW6PBN/POS+Cover+Photo.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/3d7896f0-f670-4869-8540-648dd2814dc9/user+flow.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/a49ef3f9-16ea-4c15-95b6-6d79730fc177/consultListDesktop%402x.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/fc59149d-9c03-4aec-9424-1ca9089e8077/phone_consult_confirmation%402x.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/fd3ebdf4-f1c2-4425-a4fb-640193e9deea/Screen_Recording_2023-05-03_at_6_31_51_PM_AdobeExpress+%281%29.gif Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/3495255b-aee2-47bc-ad41-bd8e1f53f4ad/Antivirals+Cover+image.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/c2c97317-4a0e-4e62-ac86-a3e9f5bb2ce1/available_languages.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/a2bd23dd-c576-4b69-865e-7f228c380395/MADPH+logo.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/fc0998ea-c99d-44c4-933e-24a12d8da37f/landingpage_desktop.png Work - I worked with a PM, content designer, and eng team Timeframe: About 2 months, plus some post launch improvements https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/2976e0c8-e861-47cc-b9e0-47124100c675/result_upload%402x.png Work - Original UX https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/8226efcc-235d-4018-bc7a-57c486b6e4e9/result_attestation%402x.png Work - Post-lauch improvement https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515442416003-R2OZAX167CIW8696WHM5/MCA+Cover+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515628893032-NE4OMVE0BDVFRDC6E6XI/january+painting+3.jpg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515628418889-VXK49QQ79BJ7Y9VZSCG3/Moxy+with+Background+for+homepage.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515629520404-QHTNQG78IWAIX3J8K4GM/Waaves+Portfolio+Image+for+homepage.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515628140835-OTGQ7ICPTUSDIQ90AP6V/JS+Portfolio+Image+for+homepage.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1516075589885-1Q7GS2PD26D9EP05Q9SI/Garden+Hero+Portfolio+Image.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625251756849-NMRLK5R16FN2L0Y548TE/Metro%2BPortal%2BCover%2BPhoto.jpg Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1625256399737-0I23CXYHB9VCJYY0LCGA/POS+Cover+Photo.png Work https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1684196147722-VL47KLOEOEU624SA47QB/Antivirals+Cover+image.png Work https://www.kailaquesada.com/about daily 0.75 2023-05-18 https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/90ace79a-ad8b-47c2-82dc-d76fb706c270/Screen+Shot+2023-05-18+at+8.35.50+AM.jpg About https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1511138894532-HZ49F371MK9D0M546RXA/IMG_0803.JPG About https://www.kailaquesada.com/contact daily 0.75 2018-01-12 https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1515694265417-OKRI2YSR53LN0MPV69ED/mailbox.jpeg Contact https://images.squarespace-cdn.com/content/v1/59ef8432f6576e32691ca85b/1509118083522-OIJ4F1LTJHSZS7KK55MX/mailbox.jpeg Contact